Free tool · Early access

AEO Grader.

Score your Shopify store's answer-engine readiness in 60 seconds. Five-factor breakdown. Three prioritized fixes. Free.

Free. 1 run per 30 seconds per IP.
What you get free
  • Composite AEO score (0-100) and tier (excellent / good / needs-work / at-risk)
  • Four-factor breakdown: structured data, content depth, crawler access, llms.txt
  • Top 3 findings ranked by severity (the next 7 unlock with email)

How it works

  1. Paste your Shopify URL. The grader crawls a 100-PDP sample automatically and reads your sitemap, robots.txt, and llms.txt if one exists.
  2. eCommerce Insights scores five factors. Each factor is 0-100, weighted, and combined into a composite AEO score.
  3. Review the scorecard. The scorecard shows composite score, five-factor breakdown, and an illustrative category benchmark.
  4. Act on the top three fixes. Fixes are ranked by expected point lift. Each links to the relevant guide or free tool.

Sample output

Here is a sample scorecard for a fictional apparel brand. Composite score of 62, partial readiness, top three fixes ranked by expected lift. Scores are illustrative.

AEO SCORECARD · RAVENBACK.COM Answer-engine readiness SCORE · 0-10062PARTIAL READINESS 5-FACTOR BREAKDOWN Structured data80 Content depth58 Review signal42 Entity clarity72 Crawl surface60 TOP 3 FIXES · PRIORITY ORDER 1. Add aggregateRating to 24 PDPs missing it. (+8 points) 2. Rewrite 12 thin descriptions to 150+ words with material, fit, care. (+6) 3. Publish /llms.txt and verify crawler fetches weekly. (+4) Illustrative, generated from a 100-PDP sample scan. Full audit covers every SKU.

What the data means

The composite score weights five factors: Structured data (25%) checks whether Product JSON-LD is present and complete on PDPs. Content depth (25%) measures description length, answer-coverage, and FAQ presence. Review signal (15%) checks for aggregateRating and individual Review markup. Entity clarity (20%) looks for brand, manufacturer, SKU, GTIN, and Organization markup. Crawl surface (15%) checks llms.txt presence, canonical tags, robots directives, and AI-crawler allowlist in robots.txt.

Composite bands: 80-100 is ready; 60-79 is partial readiness; 40-59 is work to do; below 40 is foundational gaps. The benchmark line on the scorecard shows the median score across Shopify stores in the same industry vertical in eCommerce Insights' Q1 2026 audit sample (illustrative until enough grades accumulate per category).

For the full scoring methodology see the What is AEO guide. For raw score explanations see the AI visibility score glossary entry.

Why eCommerce Insights built this

Most AI visibility audits run on one of two extremes. Either they report a single aggregate score with no actionable detail, or they return a 40-page PDF that nobody reads. The AEO Grader splits the difference: one composite number for the board deck, one five-factor breakdown for the SEO lead, and three concrete fixes for the team that actually ships changes.

The scorecard is a snapshot, not a subscription. Run it quarterly, archive the number, and track movement. The full eCommerce Insights product runs the underlying checks continuously across every SKU.

Track the score over time

Run the grader continuously on every SKU.

One grade is useful. The trend is where the story lives. eCommerce Insights runs the AEO checks every week, scores every PDP individually, and sends a Monday-morning digest with the catalog's score delta and the week's biggest movers.

Ask AI about the AEO Grader

Have your favorite AI engine summarize this for your specific use case.

Frequently asked questions

What's an AEO score?
The AEO score is a 0-100 composite measuring how ready a Shopify storefront is to be cited by answer engines like ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude, and Copilot. It combines five factors: structured data completeness, content depth, review signal, entity clarity, and crawl surface. Higher scores correlate with higher observed citation rates across eCommerce Insights' Q1 2026 audit data.
What engines does the AEO Grader audit against?
The grader scores against the signals that most answer engines reward: valid schema, content density, review data, entity markup, and crawlability. It does not query specific engines during the free grade — that is the job of the Shopify SKU Visibility Grader and the ChatGPT product visibility checker. Think of the AEO Grader as the structural readiness score; think of the other tools as actual citation tests.
Is this the same as eCommerce Insights' SKU Visibility Grader?
They are complementary. The SKU Visibility Grader tests whether five specific products are being cited by AI engines today. The AEO Grader measures whether the store's foundation — schema, content, reviews, entity clarity, crawl surface — is solid. Use AEO for quarterly readiness reviews and SKU Visibility for weekly citation health. Both are free.
When does the AEO Grader open?
Early access is active now; waitlist signups get access in batches. General availability is expected Q2 2026. The waitlist form on this page is the fastest path in. eCommerce Insights prioritizes Shopify stores with 500 to 5,000 SKUs during early access because that range produces the most actionable scorecards.

One composite number. Three concrete fixes. Run it today.

The AEO Grader turns "how are we doing on AI?" into an answerable question.